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Welcome WCT Rural to the NRI Network

WCT Rural is a locally owned and operated progressive agricultural business with a strong focus on client and customer service. Here at WCT Rural we specialise in all aspects of dry land farming.

Operating across Wudinna, Ceduna, and Elliston, WCT Rural has been supporting farming communities on South Australia’s Eyre Peninsula for more than 40 years. Established in 1984 by Ian Willmott, the business has grown into a trusted independent provider while remaining proudly family-owned and community-focused.

Today, Ian works alongside his daughter Lee Paddon-Jones, combining generations of experience and a shared commitment to delivering practical support for local growers. Their team is known for its strong customer relationships, local knowledge, and hands-on approach to agriculture.

WCT Rural provides a wide range of services across agronomy, livestock and wool, insurance broking, and rural merchandise, with particular expertise in agricultural chemicals, fertiliser, and soil and plant nutrition.

Their long-standing connection to the region and commitment to independent rural service aligns strongly with the values of the NRI network. We are excited to have WCT Rural join the group and look forward to supporting their continued growth into the future.

2025